(=‘TNECHPR’) A selection in the PRIMA™ Collection from Terra Nova Nurseries, Inc. Plants are extremely short with a clumping habit and multiple crowns, ideal for sunny borders and growing in mixed containers; very versatile. Masses of bright, pink-red flowers. Blooms the first year. Flowering starts in early summer and continues for weeks, especially if faded blooms are regularly removed. Coneflowers are sturdy and carefree perennials. Their blossoms are very attractive to butterflies. Seed heads are useful in dried arrangements or left for birds throughout the winter months. Excellent for cutting. USPPP: unlicensed propagation prohibited.