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 | e-Retailer Information |

Valleybrook International Ventures Inc.
is pleased to announce...
eRetailer 2002
Your Partner in eMarketing
" Time is running short for businesses still discovering what the Web can do to
grow revenues. Organizations that intend to break away from the pack and capture market share will be those who
turn their web presence into a strategic asset. "
John Fanelli, of iPlanet, a Sun-Netscape Alliance
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Guess what? We're building you a website!
e-Retailer 2002 is a proactive initiative we're undertaking to help you cost-effectively develop an online presence without the financial risk,
without the need for new hardware/software, internal IT personnel or expensive and ongoing site maintenance. The writing
is on the wall. The Internet is here to stay, and we'd like to help you take advantage of it's full potential.
eRetailer 2002 is a 100% voluntary program, but the benefits for you and your customers are tremendous. In our efforts
to grow our business, we know the best way to do that, is to help you grow yours. The Internet is a powerful marketing tool. It
allows small players to look like and act like big players. It allows you to reach new markets, serve existing ones better and
develop customer loyalty like no other communications medium can.
How will it benefit my operation?
- position you as an a knowledgeable gardening expert and resource in your market
- capture "mindshare" as well as marketshare
- make your site a one-stop product and information source for gardening enthusiasts, not only in your local market, but around the world
- increasing consumer confidence, trust and long term loyalty = increased floor traffic, sales and average checkouts
What will my the site include?
We've spent years and thousands of dollars developing a searchable database of over 1500 varieties of perennials, ferns, groundcovers, grasses, herbs and more. We're spending considerably more developing the technology that will make this database and many other value-added features available to you on your co-branded website.
Your site will include newsletters customized with your welcome and promotional messages. Daily and weekly gardening tips, how-tos, feature stories, gardening news feeds and more - will all make your site an invaluable resource and frequent destination for gardening enthusiasts. The more they come back the more they'll recognize you as a leader in the field. Capturing mindshare inevitably results in capturing marketshare.
Can I add information about my garden centre?
Certainly. That's the whole idea. We want to help establish you and your garden centre as the foremost specialists in your market. Your site will even include your logo and you can select your colours. You can further customize your site to include several personalized pages like About, Location, Hours of Operation, Events, Seasonal Promotions, Free Newsletters, pictures of your garden center and staff, community happenings and more....all customized and relevant to YOUR garden centre.
I'm not comfortable with computers and I don't have the time to manage the site.
Guess what? You don't even have to own a computer or be online to participate in the program. We take care of everything. We'll help you customize your site with your information. We'll host the site and take care of the all the technology. If you are comfortable with computers and the Internet, you can even edit your information online and as often as you want.
But I already have a site.
Great, and not a problem. What we have in mind will supercharge your site and take it to the next level. The pages we design will integrate seamlessly with your existing site, including your logo and graphics. The content we provide will add additional value and make your visitor's experience even more rewarding. If you already have a site, then you know how much time it takes to keep it current with "fresh" information. We take care of it all. If you already have a site, you know how much it costs to keep it current and maintained, and you know how much it costs to build one.
How much does the program cost?
Would you believe only $395! That's it. No monthly recurring hosting or maintenance fees. No domain name registration fees. No additional Internet dial-up or access fees. Just $395 for a professionally designed site that's customized with your information. For you to build what we're building for you, would cost upwards of $75,000, not to mention monthly hosting and maintenance fees.
We take care of the programming, technology, databases, newsletters, newsfeeds, graphics and all other content on the site. You just sit back and take the credit for delivering and incredible online resource to your customers.
We'll even help you market and promote your site.
As a participant in the program, you'll receive a our free eRetailer 2002 Guerrilla Marketing Guide. It's packed full of ideas and how-tos that will help you maximize the marketing potential of your site, both on and off-line. It will help you use online marketing to drive offline sales. Once again, an important part of our business is seeing that your business succeeds. We'd like to be your partners in success!
Want a sneak preview?
Over 30 Heritage dealers have signed on to date. To see how one of our Heritage dealers is using and customizing their site click the link below.
Rekker's Garden Gallery
Click around for a while. You'll quickly see that this is a value you can't pass up!
If you'd like to speak with one of our sales representatives about the eRetailer 2002 Program, call us 1-888-BLUEPOT or 1-888-258-3768. Of course you can also email us at info@valleybrook.com.
Copyright © 2000-2002 Perennials.com and Valleybrook International Ventures, Inc.
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